FELLOW BRAINIACS: SUBMIT YOUR ANSWER TO THIS QUESTION TO BE eligible TO WIN A WIRELESS SPEAKER AND BRAGGING RIGHTS. AS ALWAYS, THE ANSWER WILL BE REVEALED IN an Upcoming NEWSLETTER!

Developing a breakthrough product is not easy. We know this at bb7 because we’ve helped create a number of them. You have to do comprehensive competitive and market analysis. You need to identify the customers and users, and determine how a product can better meet their needs. You need a cross-functional team to analyze and review data at each stage of the development process. And you need engineers with experience in design-for-manufacturability to maximize profit margins in today’s competitive environment. Under some conditions, neglecting a circumstance can even mean failure to progress in the physical realm, as in the puzzle below.

Can you solve this riddle?

Submit Answer to Win!

To submit your answer, you can send your drawing via scan/photograph to info@bb7.com.